Nick Kosir, widely known as The Dancing Weatherman, has built a powerhouse presence in both broadcast news and social media. As an established TV personality and viral sensation, he wanted to channel his experience into something greater—an online course that teaches aspiring influencers and media professionals how to grow their platforms and build lasting success. Partnering with Mississippi State University, Nick sought to create a dynamic, engaging program that was more than just instruction—it needed to be an experience.
That’s where we came in.
Services Offered:
custom branding
Brand Strategy
Copywriting
Instructional Design
On-Going Support
Nick’s online presence is a unique blend of entertainment, personality, and expertise. His ability to turn everyday moments into viral content is what makes him so successful. However, translating that energy into an educational platform while maintaining credibility with a university partnership required careful positioning.
We needed to develop a brand that felt as engaging as his online persona, yet polished and authoritative enough to establish credibility for students investing in their future.
We approached this project by fusing Nick’s bold, energetic style with an academic edge. The branding and instructional design were tailored to reflect his signature blend of playfulness and professionalism—think sharp suits meets viral TikTok trends.
Visual Identity: The brand combines bold typography, high-energy color palettes, and sleek accents to capture both the excitement of social media and the polish of professional success.
Instructional Design: Every module, lesson, and visual element was crafted to ensure a smooth, engaging learning experience while still carrying Nick’s distinct personality throughout the course.
Copywriting & Playbook Development: We developed a full curriculum, written materials, and creative assets that sounded like Nick, making sure his voice remained consistent across the entire learning experience.
The Kosir Code isn’t just a course—it’s an insider’s guide to breaking into social media with confidence. Every design element, written lesson, and branded asset serves as a bridge between entertainment and education, giving students the tools they need to turn their social media presence into a powerful brand.
At its core, The Kosir Code isn’t just about teaching social media—it’s about shaping the next generation of content creators with a strategy-first approach. Through engaging lessons, industry insights, and a brand that reflects Nick’s bold, high-energy style, the course serves as both a blueprint for digital success and a confidence boost for students ready to take their shot.
Social media success isn’t just about going viral—it’s about creating something that lasts. The Kosir Code gives aspiring influencers the tools, strategy, and confidence to turn creativity into a career.
The kosir Code BY SABBATH STUDIOS
Every great brand starts with a single idea. let’s bring yours to life.
